Overview
Definition of fashion merchandising - fashion merchandising is the course of planning, promoting, presenting, selling a product to the right market at the proper time with skillful advertising, using attractive displays, etc. Fashion Merchandiser comprehend, predict and respond to the wants of the consumer regarding fashion and make sure that the sales and revenue of the business are maximized. Fashion Merchandising is a career who has a passion for business as well as fashion.
Fashion merchandising jobs, are growing now-a-days as experts are needed by the retailers, manufacturers, which makes it necessary to pursue the degree in fashion merchandising to break into the industry. Pursuing this as career, will open up a chance for aspirants to opt for various degrees such as fashion buying, retail management, promotion, fashion industry's history, economics, textile design and production, fashion marketing, retail marketing
Typical day at work
A fashion merchandiser's major work is to see through the styles, designs and the other features of the accessories and the clothes in a clothing store. They also need to make appropriate and eye-catching visual based displays after the analyzation on the targeted customers, the budget and the new and upcoming trends. They also tend to create weekly based, monthly and seasonal based strategies regarding their merchandize and the budget for the same. They not only create but also purchase the important, different and trendy clothes, apparels and footwears to derive inspiration and learn to incorporate such trendy things in their retail based stores.
They also collaborate with the other fashion designers and other suppliers to work with them and help their market to grow indistinctly. They also need to coordinate with the other workers and guide their subordinates in various practical aspects like in cutting and sampling, in 3-D drawing and making the entire garment along with completing its finishing. All the rough sketches and the raw materials need to to be finished properly with good precision and fine finishing, the act that is the responsibility of a fashion merchandiser.
Abilities and Aptitude needed
To become a Fashion Merchandiser, the aspirants must need to develop certain skills like analytical mind and an eye on the latest trends, ability to organize things and deal with them in a systematic manner, ability to meet deadlines, the capability of comprehending the data regarding past performance. This will help aspirants make the right decision for the best outcomes, Communication and interaction skills to work in a team and with a variety of people, artistic skills.
Salary
The average Fashion Merchandising salary ranges from approximately ? 1,22,573 per year for New Graduate to ? 13,41,743 per year for Designer.
Pathways
Entrance Exam
To enroll in a Fashion Merchandising degree, there is no such entrance exam for the aspiring candidate to clear. Some universities. take admission without entrance exams on basis of merit list while some take their institution entrance exam along with interview.
Courses
Best Colleges
Industries
internship
The internship allows students to gain experience working in organization while studying in University. The internship will provide practical work environment outside the classroom setting, students will learn basics of fashion merchandising, advanced skills, it will help to build contacts in industry, gain professional experience.
Career outlook
To become a Fashion Merchandizer in ever-changing and highly competitive world of fashion the aspirants require mastering skills in business as well as art. Aspirants must be aware of the trends in taste and style and blend these skills with fine marketing abilities, the online business opportunities that cut the physical setup cost and remain open 24/7, a flexible schedule can be followed when aspirants are self-employed.