Course Description
B.A Event Management is a 3 years undergraduate course. The course curriculum covers topics like Principles of Event Management, Event Risk Management, Business Communication, Financial Accounting, Event Accounting, Negotiation Skills, Consumer Behaviour and Brand Management, Event Advertising, Marketing Management, Cross-Cultural Management, Event Production & Catering, IT for Event Management, etc. The course takes a practical and theoretical based approach. On completion of the course, one can work as Event Manager, Marketing Manager, Business Development Executive, Event Accounts Manager, Event Coordinator, Wedding Planner, etc. Applicants with good communication skills, presentation skills, logical thinking, organisational skills are suitable for the course. Applicants can further go into research or become a lecturer.