Diploma in Marketing Management - Course, Fees, Eligibility, Top Colleges, Top Careers

Diploma in Marketing Management program prepares students for careers in marketing and entrepreneurship. The program emphasized the development of skills in retailing, market research, marketing, advertising, sales, promotions and small business management. Subjects of study like organisational behaviour, marketing management, business economics, financial accounting and analysis, information systems for managers, digital marketing, consumer behaviour, sales management, marketing strategy and business law will cultivate the attributes, knowledge and skills for various industries. Students will also learn about the main marketing strategies that suit different types of companies, and learn how to evaluate marketing strategies.