Fellow Program in Management Marketing - Course, Fees, Eligibility, Top Colleges, Top Careers

Sales & Marketing
Duration
img4 Years
Level
imgDoctoral
Programme
imgOther
Study Mode
imgFull Time

Course Description

Fellow Program in Management Marketing is a postgraduate doctoral program in the field of management and marketing. Marketing is an important tool when it comes to any kind of business. Without marketing, business cannot grow. Fellow Program in Management Marketing teaches its candidates all about marketing, it’s sub branches and marketing strategies. The course curriculum covers topics such as Assessing & Creating Customer Value, Delivering and Managing Customer Value, Marketing Management in the World of High Technologies and Innovation, Professional Selling, International Marketing, Professional Selling, Retail Management, Strategic Marketing, Marketing Strategy, Behavioural Science Applications in Marketing, Seminar on Quantitative Models in Marketing, Marketing Theory and Contemporary Issues, Market Research and Information Systems, etc.

Eligibilty

The candidate should have Masters or M.Phil. degree in relevant stream from a recognized university with an aggregate of 55% marks and also with valid Ph.D. entrance test (e.g. GATE, NET etc) along with the interview.