How to become an Advertisement Managment(Visual) or Agent

Advertising Managers are the one who directs and controls a company’s advertising activities and staff members to develop creative, unique consistent brand-specific ad campaigns and promotions. The Advertising Management deals collaboration with clients and advertising staff to establish project objectives. They help in hiring and employee evaluation process. To become a successful advertising manager individual must focus on raising awareness, building interest in the products and services.

Advertising managers manage advertising and promotional efforts. The goal of the advertising manager is to design and implement advertising and promotional campaigns to achieve a goal of customers in the products or services a business offers. The job nature depends on the size of their organization. Bachelor’s is considered an essential degree to become an advertising manager.

• To Work with the head of departments or staff to discuss topics like the selection of advertising media, budgets and contracts, marketing plans.
• To plan promotional and advertising campaigns that include media to advertise in radio, billboards, television, print, online media.
• To evaluate the look and feel of websites used in campaigns or layouts, to negotiate advertising contracts.
• To analyze and initiate market research studies that help to understand customer and market opportunities, developing pricing strategies for products or services.
• To meet clients and to provide marketing or technical advice, direct the hiring of advertising, promotions, marketing staff about the daily activities.
• To supervise and establish project goals and to approve, monitor, and evaluate a project’s status and impact.

To become an advertising manager the individual must develop skills and abilities in advertising, marketing. The skills and abilities like understanding of design and marketing principles, techniques, ability to develop strategies, organizational and multitasking skills, excellent management, negotiation, listening, and verbal and written communication skills, decisiveness and strong problem-solving skills, ability to develop and maintain relationships, solid sales and presentation skills, additional skills, experience, strong oral and written communication skills, business management abilities like budgeting, strategic planning, must be familiar with software like web site creation, video creation, desktop publishing, data visualization, editing, must have creative abilities, Knowledge of customer service and the techniques.