Course Description
BBA Events, Public Relations and Corporate Communications is a 3 years Bachelor’s course in Business Administration. The course trains students in trains students in planning and execution of events along with the financial aspects of organising events.
Students are imparted knowledge in concepts like brand management, communication & media planning, public relations studies, relationship management, innovation in marketing communications, investor relations etc. Candidates can expect to work in PR firms, Event management firms and communications departments of companies. Starting salaries can be expected to range between 2 to 5 Lakhs per annum.
Eligibility criteria is Merit based and candidates are expected to complete 10+2 or equivalent in any stream with minimum 55%. Average Fees for the course is between 20K to 3 Lakhs INR per annum depending on the institution.