BBA Industry Integrated Management - Course, Fees, Eligibility, Top Colleges, Top Careers

BBA Industry Integrated Management is a 3 years undergraduate course. The course curriculum covers topics like statistics for management, marketing management, organisational behaviour, fundamentals of accounting, introduction to management, economics for business, cost accounting, service sector management, innovation management, human resource management, business law, financial management, etc. The course takes a theoretical based approach. On completion of the course, one can work in Marketing, Finance, HR, Business Analytics and Operations Management or in Retail, Banking, Finance, Insurance, IT, Marketing Research, Recruitment, Manufacturing and Consultancy sectors, etc. Applicants can further go into research or become a lecturer.