Course Description
B.Com marketing Management-Lateral Entray is an undergrad programme that prepares students for professional careers within the field of marketing.
B. Com marketing management degree emphasizes the techniques and ways of managing and planning for promoting. Students proceed through the program in a planned sequence that culminates with the event of a promoting plan. The programme focuses on proved practices and application of theory covering analysis, the nature of customers, sales management, advertising, quality management, law and ethics within the promoting environment.
The programme conjointly introduces students to crucial thinking skills by providing them with sensible marketing principles, examples and case studies, all of which develop the student’s cognitive skills and enable them to develop promoting methods for his or her organizations.