Management Development Programme Marketing & Strategy - Course, Fees, Eligibility, Top Colleges, Top Careers

Management development Program in Marketing is a specialisation management related short duration course of 6 months to 1 year of duration. It is a management development program that makes use of the latest methodologies involved in solving challenges and making use of best strategies in Marketing. The course covers Business fundamentals related to Marketing like Marketing management, Advertising Management, Branding, Predictive modelling in Markets, Cost fundamentals, Sales etc. which are intended at improving marketing strategies. Upon completion of the programme candidates can expect to get placements as Managers and Directors in the Sales Department of almost every Medium to Large enterprises in fields like Hospitality, Finance, Retail, Insurance, Transportation, IT, Logistics and Manufacturing etc. Starting salaries can expect to range from 3.5 to 14 Lakhs. Eligibility criteria is Merit based and candidates are expected to complete at least a Bachelor’s degree. Fees for the course is between 20K to 1 Lakh INR depending on the institutions. Many Business Schools across India provide this course.