MA in Advertising and Marketing Management - Course, Fees, Eligibility, Top Colleges, Top Careers

Sales & Marketing
Duration
img2 Years
Level
imgPG
Programme
imgMasters
Study Mode
imgFull Time

Course Description

MA in Advertising and Marketing Management is a 2-year full-time program that explores and assesses contemporary developments within marketing and marketing communications theory and practice, offering a balanced academic and hands-on program of study. The main aim of this course is to develop a holistic understanding of the fundamentals of advertising and marketing and covers all the core subjects of the field such as International Strategic Management, Public Relation, Consumer Behaviour, Product and Brand Management, Media Design and Production, Industrial Marketing, Advertising Planning and Strategy, Digital Marketing etc.

Eligibilty

The candidate should have completed Bachelor’s Degree in any faculty or relevant discipline from a recognized university with Minimum of 50% marks in aggregate. Many colleges conduct Entrance exam for admission to this course.