Course Description
B.B.A Automobile Management is a 3 Year undergraduate programme that focuses on automobile dealership management at various levels. The programme is designed to provide the students deep knowledge in theoretical and practical aspects; using workshops, simulated situations and roleplays, internships etc. The theoretical focus include various subjects such as Mathematics for Managers, Basics of Automobile, Mind Management and Human Values, Marketing Management, Business Law, Auto Marketing, Customer Relationship Management, Transport Management, Service Marketing, Environmental Studies, Business Outsourcing, Cross Cultural Studies, Rural Marketing, Consumer Psychology, Entrepreneurship Development, Elements of Aesthetics Design of Devices. It trains the candidates to become efficient managers in the automobile industry. Graduates are also equipped to work in Finance, Human Resource, Product Management, Sales & Purchase, Showroom Management, Insurance, Marketing, Banking sectors etc.